For indie publishers who ship atoms

Run your zine like a business, not a side project

Orders, inventory, bookstore relationships, shipping batches, reader growth. One system that handles the operational side so you can stay in the creative side.

The Problem

Self-publishing rewards the obsessive. It shouldn't punish them too.

You spent a year writing, interviewing, designing, and printing. Now you're tracking orders in spreadsheets, emailing bookstores for restock updates, and losing track of who got their shipping confirmation.

The creative work deserves infrastructure that keeps up.

What it does
01

Order Tracking

Every sale across direct, bookstore wholesale, and digital. One view. No more cross-referencing tabs.

02

Inventory by Location

Know exactly how many copies sit at MAGMA, Cahier Central, Magasin III, and your own stock. Reorder alerts built in.

03

Shipping Batches

Group orders into batches, generate tracking, notify buyers automatically. Ship once, not piecemeal.

04

Bookstore Relations

Track consignment terms, restock requests, and payment status for every retail partner.

05

Reader Growth

Connect Substack subscribers to zine buyers. See who reads, who buys, who does both.

06

Distribution Outreach

Find new bookstores and zine fairs. AI-drafted pitches personalized to each venue.

"Ditch trends. Avoid playbooks. Reject boredom."
Niche Design manifesto
How it runs

Autonomous daily operations

Polsia works every day. Not waiting for instructions. Monitoring orders, flagging low inventory, reaching out to new stockists, sending shipping updates. You check in when you want to.

  • Product & engineering Build and ship features
  • Growth & outreach Find new bookstores and readers
  • Operations Order fulfillment, inventory, logistics
  • Analytics Sales, revenue, channel performance

Design deserves better infrastructure

The same care that goes into a sewn binding and a perfect typeface pairing should extend to how the business runs behind it.